ECP NetHappenings Kids’ shows used to be this calm on purpose

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Education

We didn’t realize it then, but kids’ shows used to be this calm on purpose.

ESSAY
Anish Moonka
@anishmoonka
Jun 15

Fred Rogers met with a child psychologist every week for 22 years to build his show. She shaped everything: every script, prop, and song. The whole point was to give a child’s nervous system time to slow down. In 1984, a single regulatory decision ended all of it.

The psychologist was Dr. Margaret McFarland, who co-founded the Arsenal Family and Children’s Center alongside Benjamin Spock and Erik Erikson. She and Rogers understood that the prefrontal cortex in children, the part of the brain that controls impulse, emotion, and attention, takes decades to fully develop. At the start of every episode, Rogers tied his sneakers and changed his sweater while children settled in. Those pauses were intentional, designed to help a child’s nervous system shift into a calmer, more focused state.

What ended it had nothing to do with child development science. In 1984, Reagan’s FCC chairman Mark Fowler abolished the advertising limits that had protected children’s programming from commercial pressure. Toy companies moved within months. Between 1984 and 1985, cartoons tied to toy lines increased by 300%, from a handful of shows to more than 40 animated series. In almost every case, the toy was designed first. The cartoon was built to sell it.

Researchers later put numbers to what parents were already noticing. A 2011 study in Pediatrics from the University of Virginia tested 60 four-year-olds across three groups: one watching SpongeBob, which cuts scene every 11 seconds; one watching a slow PBS show, which cuts scene every 34 seconds; and one drawing. Nine minutes later, all three took tests on attention, impulse control, short-term memory, and problem-solving. The SpongeBob group scored significantly worse across every measure.

In the 1970s, children began watching television around age 4. Research from pediatrician Dimitri Christakis found that by 2009, the average age of first screen exposure had dropped to 4 months, as the content got faster and the audience got younger. Researchers separately found that each additional hour of daily screen time at ages 1 or 3 raised the risk of attention problems at age 7 by 9%.

ESSAY

Anish Moonka
@anishmoonka

A 5,300-year-old man was found frozen in the Alps in 1991. He had 61 tattoos, all made by rubbing carbon soot into cuts. The vast majority were placed on joints where he had severe arthritis: knees, ankles, lower back. He was using them to treat chronic pain.

His name was Otzi, and his tattoos come roughly 2,000 years before the oldest surviving written records of acupuncture in China. A 2015 analysis of his tattoo placements found that around 80% correspond to acupuncture points, the exact spots traditional Chinese medicine targets for pain. The person who made those marks knew exactly where the pain lived.

The word “tattoo” didn’t enter the English language until 1769, when Captain James Cook brought it back from Polynesia. Polynesian communities had called the practice tatau for centuries. Before Cook, English had no name for it.

Meanwhile, the rest of the world had been tattooing for thousands of years. It meant something different wherever it appeared. Ancient Egyptian mummies from around 2000 BCE had tattoos of dots and dashes across their abdomens and thighs, which researchers connect to protective rituals around fertility and childbirth.

In Siberia, a group of mummies called the Pazyryk, dated to around 500 BCE, had elaborate animal tattoos covering their arms and shoulders: horses, deer, fish, mythical creatures. The more complex the tattoos, the higher the social rank. Their chief had the most intricate designs. Rome took tattooing in a completely different direction, using it purely as punishment.

Slaves were marked on their faces with the Latin word “stigma.” Criminals were tattooed the same way. Emperor Constantine banned facial tattooing in 316 CE, arguing that faces were made in God’s image and shouldn’t be defaced. The practice shifted to hands and arms.

The Maori of New Zealand built one of the most sophisticated tattoo systems ever documented. Each person’s ta moko, the facial tattoo unique to them, encoded lineage, rank, personal history, and military achievement. When Maori chiefs signed treaties with European settlers in the 19th century, some drew their ta moko instead of their names. Each design worked as a legal signature.

As for the cannibalism theory: anthropologists have suggested that in Pacific Island cultures where ritual cannibalism occurred, tribal tattoos marked group membership. Consuming someone who carried your group’s marks was considered taboo. Evidence for it is indirect, but researchers in Polynesian history still cite it as a real secondary reason.

Samuel O’Reilly patented the first electric tattoo machine in 1891, adapting a design from Edison’s electric pen. For 5,300 years before that, people in the Alps, Egypt, Siberia, New Zealand, and Rome were making the same marks by hand, for reasons that barely overlapped.

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